Research Slides: Winning the Narrative on Safety, Accountability, and Justice

Briefing Recordings
Written By Guest User

This slide deck from the September 2024 research briefing, hosted by Vera Action and We Make The Future Action, provides messaging guidance on how to counter “tough-on-crime” rhetoric and attacks. We explored many important lessons including:

  • Safety: Centering real solutions that work to prevent crime, respond to crises, and stop violence.

  • Accountability: Framing personal responsibility as about repair and changing behavior, not just punishment.

  • Justice: Envisioning a system that works for all by relying less on incarceration and more on the things proven to help communities thrive.

 
 

You can also check out our Winning the Narrative on Safety, Accountability, and Justice messaging guide.

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